Proper was founded on a longing for a real potato crisp. And when we say real, we mean really real. Cooked by hand and seasoned with care, that first crisp was not just better. It was transcendent. Memorable, shareable and addictively delicious. It awakened a fire within us, starting a movement for meaningful snacks that continues to this day.
Its why Proper snacks are cooked by people (find your chef’s name on the bag) and hand-selected for perfection, every potato, every crisp, every cracker. We are in the business of making edible masterpieces. Are we obsessed? We prefer devoted. For us, the result makes it all worthwhile. You, eating our real, scrumptious, and cooked by hand since always, Proper Crisp.
Plant-based, always, allergen-free and Non-GMO – just really real tasty crisps!
So come, open a bag and experience a Snack Awakening.