SAFE for Animals

For over 80 years SAFE has been one of the strongest voices in New Zealand defending animals against cruelty and abuse. SAFE is a non-profit charitable organisation financed solely through the goodwill of the community.

SAFE is dedicated to changing attitudes and nurturing compassionate values by educating the public about the inherent value of animals.

‘Eat Kind’ is SAFE’s new initiative encouraging and empowering people to adopt a vegetarian/vegan lifestyle – for animals, the environment and our health!